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Mintel Oxygen Academic

Provides consumer market reports including information on consumer trends and recent market developments. Also provides current news articles on related market activity. First time users need to create an individual user name and password. The database requires that you accept terms by clicking on "I agree" before each session.

Mintel Oxygen Academic provides a one-stop online platform, designed to give students and academics easy and fast access to the same best-in-class consumer and market intelligence used by professionals around the world. Oxygen provides:

  • More than 600 yearly reports covering UK, Europe, US and International consumer markets in the CPG/FMCG, financial services, media, retail, leisure and industrial space
  • Primary consumer research, unraveling key trends, behaviour and attitudes
  • Daily updates on the hottest issues affecting key consumer markets and the economy, written by Mintel experts

A major resource for: Business, Economics and Hospitality (new), Communication (new), Marketing, Tourism, Hotel & Restaurant Management
Recommended for: Business
Relevant for: Management